Staying ahead of the latest trends in retail at GlobalshopThroughout its 50 year history in printing, Edison Litho has always worked hard to maintain a competitive edge by staying at the forefront of a continually changing industry.This commitment was behind the investment in bringing in two KBA Rapida 205 81” printing presses and other cutting edge equipment over the last several years. That is also the reason why Edison Litho maintains an impressive exhibition booth at the Globalshop show in Las Vegas each year. A must-attend for those in the retail industry, this legendary tradeshow features over 700 big name exhibitors hailing from across North America. As such, highlighting its many large-format printing and finishing capabilities for retailers.In addition to reacquainting with our many existing clients who came by to catch up on the newest printing development and meeting new prospects, its important to remain at the forefront of the retail and the printing industry. As retail is such an important component of our business, its critical that our entire team, from sales reps to production manager, fully understand the retail environment and where its heading. “The Edison exhibit tends to draw a large crowd at the event,” says Edison Litho’s Director of Sales, Shelly Tocci. “We build an imaginative and unique display that allows visitors to interact with the different types of substrates Edison works with. We also incorporate hanging samples of static cling, canvas, polypropylene, vinyl and UV-coated pieces into the booth design for the crowd to examine.” |