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Edison Litho at Globalshop
Don't gamble. Use Edison for your next printing job.
Come visit us in Las Vegas at GlobalShop. Sands Convention Center, March 23, 24 and 25 booth #6030.
See and feel the wide range of substrates we print on, such as plastic, mylar, styrene and foil. Play Wheel of Fortune. Win a WII!
Meet Big sports star William "The Fridge" Perry at our booth Tuesday March 23. He will be autographing souvenir photos. Come by and say hi!
Message from President George Gross
We're living in challenging economic times. The recession is hurting businesses everywhere and it's easy to become discouraged by the news. At Edison Litho, we have a positive attitude. We've invested in a new, KBA 205 state of the art press. This press prints on all kinds of unique substrates and gives us the ability to print faster, better and more cost effectively than our closest competitor. We're now the only printer in the United States with three KBA presses. (Two 205s and a KBA 162)
This gives our customers the security of knowing there is a backup to our backup, which means their jobs will get done on time. What else have we done? Our staff receives ongoing training to be more productive and more valuable to our customers. We educate and train them to build a skilled, flexible, productive labor force that can be where we need them when we need them. Gloom and doom predictions are counter-productive. We will continue to do our best and give our customers our best. See you at GlobalShop! Close article
Edison Litho Goes to Market... In-Store
Recently, Edison Litho exhibited at the In-Store Marketing Show. Our booth was uniquely designed to showcase Edison's printing and finishing capabilities. With samples of large format printing for prestigious companies like Gucci, Mercedes Benz, Coach, Verizon, Revlon and others. Edison's large format printing capabilities wowed the participants. "I'm looking to expand my shop's capabilities into large format," said one print buyer from Arizona. "It's good to know that Edison has the ability to make that happen."
In addition, Edison owner and Sales Coordinator, Joe Ostreicher said he really enjoyed the personal interactions with customers. "The great thing about being at the show," says Mr. Ostreicher, "is that we get to meet new people from all over the country and find out personally from them what they are looking for in a print provider." Close article
Edison Litho Holds Educational Seminar on Large Format and Its Capabilities
Print buyers, ad agencies, graphic designers, and paper companies attend.
Edison Litho held a successful and informative seminar in which nearly 100 attendees learned about Edison's large format capabilities. The seminar was held at a nearby hotel and included an impressive line-up of industry experts who talked about the printing industry at large, the potential of printing large format jobs on different substrates, and the intricacies of the largest press in the world.
The seminar was given by industry leaders like: Frank Romano, Professor Emeritus, School of Print Media at Rochester Institute of Technology, who presented an overview of print buying trends. One interesting point Mr. Romano made was that printers fail to communicate their differentiation, such as the ability to print plastic materials and that 66% of buyers surveyed would never buy print overseas. "I am happy to support printers who communicate with their customers and potential customers in educational forums. Edison Litho is a unique family-owned business that has developed new capabilities and new markets," said Romano.
Chris Travis, Director of Technology for KBA North America, discussed the flexibility of the Rapida 205, the automation and tools that the press operator can use to control color, the wide variety of substrates that can be run on the press, and in particular the ability to print up to an 81-inch sheet of plastic on the Rapida 205. In addition, he explained that the KBA Logotronic system, gives the press the ability to recall jobs that were previously printed; the Rapida's inter-deck lamp configuration, which can be outfitted on any unit of the press depending on the configuration of the job and color sequence; and the UV and water-based coating units.
Greg Kestler, Printable Films Manager for GPA, helped to educate the attendees about the different plastic materials, both pressure sensitive films and non-adhesive films that can be printed on the KBA Rapida 205. "The message I wanted to impart on the audience was to get as much information as possible on the end use of any given project."
The seminar was followed by lunch at Edison's headquarters in North Bergen, NJ, where Roger Morel, Edison's Production Manager, took the the large crowd on a tour of the plant and did a working demonstration of Edison's two KBA Rapida 205 81-inch sheetfed presses. As the participants watched, a 2009 calendar was printed on a plastic substrate.
"Welcoming existing and potential customers to our facility to hear about our capabilities and learn from respected, well-informed industry experts made our first seminar a smashing success," says Joe Ostreicher, Edison's Chief Operating Officer and Sales Coordinator. "We want to take the lead among the printing community by demonstrating how our organization is different." Close article
Edison Announces New Pricing Structure for top 20 Customers
It's not only the weather forecast that's chilling. It's the economic forecast as well. That's why Edison wants to give our good customers a boost to their bottom line. We are now offering cash back incentives on future jobs to our loyal customer base. Please contact your sales representative to hear all about it. Another good reason to give us your business.
Edison Litho: Family owned and operated for over 50 years.
Founded in 1958 in New York City, Edison Litho & Printing Corporation has grown to become a leading large format printer specializing in point-of-purchase displays and retail signage. The firm has an extensive client list of leading corporations and retailers who require point-of-purchase displays, in-store signage, brand marketing products, and custom, permanent retail displays and fixtures. The firm's name has become synonymous with excellence in printing.
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